About
Department of Digital Technology and Culture
YEAR:
2023 - 2025
DESIGNED BY:
Cedric Kraynak,
Lain Bundalian
SOFTWARE:
Illustrator,
Photoshop,
InDesign,
After Effects,
Procreate
At WSU’s Department of Digital Technology and Culture, I helped lead a rebranding initiative to establish a new visual identity for the program—designed to better reflect its mission and engage prospective students. I co-developed a comprehensive style guide outlining the department’s new visual standards, including color palettes, logos, typography, and imagery.
Following the rebrand, I adhered to the new identity system across all design work, while also contributing original ideas, event concepts, and a wide range of promotional graphics. I designed banners, posters, and other materials that were displayed throughout the WSU campus to enhance the department’s visibility and appeal.
Academic Programs & Courses
To showcase learning opportunities, I designed posters for new courses, crafted handouts with clear student resources, and developed marketing for the DTC Study Abroad program in Germany. Each project aimed to spark interest and communicate academic pathways in a visually compelling way.
New Courses & Schedules:
Informational Handouts
Berlin Study Abroad: