Cedric Kraynak

My Work

DTC

WIDE PONY

MAKE & REPAIR

PDX VEGANUARY

THE OMNIVORE’S...

POST POINT LAGOON

SHIFTING SANDS

WHELAN CEMETERY

KOM-BOOZA

1994 PALM SPRINGS

CSD LAW


About Me

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CSD LAW 

TITAL: CSD Law (Rebrand)
YEAR: 2022
DESIGNED BY: Cedric Kraynak
SOFTWARE: Adobe Illustrator I was hired by a local law firm in Bellingham, Washington to redesign their logo and brand identity. They wanted to change their name from "Chmelik Sitkin & Davis P.S." to "CSD Law" and create a more professional and memorable image for their clients. To achieve this, I created a new logo with their goals in mind.

The new logo features a simple Serif typeface, which conveys professionalism, business, and formality with its curved and inviting design. I combined this with a Sans-serif typeface that represents order and determination, emphasizing their dedication to clients. I also expanded their color palette, introducing muted gold to symbolize high standards and commitment.